Steel City Mortgages SPREADS - Flipbook - Page 2
Building a business
with purpose
Steel City Mortgages was founded on a simple
vision: that getting mortgage and protection
advice shouldn’t feel overwhelming. Based in
She昀케eld but supporting customers across
the UK, the award-winning 昀椀rm combines
expert, tailored advice with a genuinely
personal approach, guiding customers through
every stage of their homeownership journey.
Alongside delivering outstanding customer
outcomes, the business is deeply rooted in
its local community, supporting charities and
organisations across She昀케eld.
Leading that vision is Director Natalie Ellis. With
almost 25 years in the mortgage and protection
industry, Natalie has built her career through
resilience, determination and an unwavering
commitment to her customers. After progressing
through senior roles, she established Steel
City Mortgages to create the kind of business
she always believed was possible, one built on
expertise, trust, and genuine relationships.
That vision has earned recognition across the
industry. Steel City Mortgages was crowned
Winner of Best Mortgage Broker (Under 10
Advisers) at the What Mortgage Awards 2026,
following further success as a What Mortgage
Awards Winner 2025 and Highly Commended
recipient.
Natalie Ellis
Natalie herself has also been recognised as
a Mortgage Introducer Elite Woman 2026,
and Change Maker 2026, re昀氀ecting both her
professional achievements and her commitment
to driving positive change within the industry.
For Natalie, however, her proudest
achievement isn’t measured by awards or
accolades.
Starting and growing a business as
a single mum while providing a good
life for my daughters is my proudest
achievement. It has shaped the
strength and determination that
underpin everything I do
Building on experience
Before launching Steel City Mortgages in 2023, Natalie had spent years
working within a Stonebridge appointed representative 昀椀rm. That
experience gave her a clear understanding of how the network operated
and the support available to 昀椀rms with a focus on growing.
When the time came to set up her own 昀椀rm, she wanted to build on
relationships and processes she already knew, allowing her to focus her
energy on growing the business rather than adapting to a new network.
